"New England is busy!", cries the Ad Man, the

Hessian hired to button on his red

coat and tell the world,"... busy!"

He means that pulley shafts hum smoothly in

Fall River, Holyoke, Manchester and

Lynn; that big wheels down in State street

also drive the smaller faster.

Citizens crowd the banks on Saturday, on Sun-

day the boulevards; the rest of the

week they work... . work, he means ..

work; a job for everyone, a place on

the payroll for any man not sick . .

or crazy ...or a radical . . .

West and south of Boston night and day, he means,

hurry the trains of freight along the

valleys.

Toward sunset the air-mail drones southward,

and people going home from work look up;

he means they will look up to-morrow at

sunset, and the day after, and after .

the people . . going home from work.

Lighthouse-keepers mark in the log-book, laying

down the binoculars, "Five-masted lum-

ber schooner going south"; he means that.

soon after they write, "Ocean-going tug,

three barges, north," and later, "Liner, west."

But New England is very slowly busy with surf

along the coast of Maine, and sunny days

on Cape Cod beaches, with whitening the

top of Mt. Washington in spring snow-

storm; the Connecticut flows out of a

broad cloud-shadow into sunlight . . .

into cloud-shadow, . .

The six states are busy looking like themselves,

their own shape on the map; lying snug,

border to border, looking like their six names,

sounding like them ... Massachusetts .

New Hampshire.

Vermont twangs, Boston flattens the vowel, Maine

drawls - each speaking after its own kind

of silence.

Robert Frost is letting another book of poems grow;

it takes seven years; seven years is a long

time for a slim book of poetry ,...words...

words and something more ..It keeps him busy ..

very slowly..busy.

It doesn't show on a ticker-tape, no one ships it in

carload lots, Ad Man But see what you can do,

give it a full page, talk it up.

Put this on a signboard, Ad Man, broadcast it! Tell the

world this in red lights, in yellow lights, sell

it to them, Ad Man! show them they need it, plan

a campaign, sell this to them, Ad Man, sell them a

big idea.