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Handwritten; Report on Public Affairs issues outlining target goals for the tobacco industry focusing on the public's unfavorable opinion regarding the social acceptability of smoking. Includes recommendations for the Tobacco Industry to take action and compensate for the negative public opinion. Suggests ensuring that non smokers do not become anti-smokers, institute the "Tobacco family," and ... read moreattract acceptance. Expresses desire to have a more positive image in the media and negate the notion that second hand smoke is harmful to the non-smoker.read less
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