“Are You a Good Witch, or a Bad Witch?”: Female Stereotypes in Animated Television.

Frank, Deborah S.

2015

Description
  • This content analysis examined a total of thirty episodes of ten different cartoons. A team of undergraduate and graduate students coded all speaking characters for demographic information, physical portrayals, and a variety of personality traits. Results of this particular study found that males outnumbered female characters about two to one. Females were rated as skinnier and more beautiful, and ... read more
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rf55zk740
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tufts:sd.0000293
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