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Native Americans are often an overlooked population when it comes to researchingrepresentation in movies, television, and other forms of media. Moreover, little is known aboutgeneral audience’s awareness of such representation, especially from Native American and Non-Native American young adults. In this study, 31 high school students completed an online surveyon their media consumption habits, ... read moretheir interest in the entertainment industry, and theirawareness of Native American representation in the media they consume. While mediaconsumption habits collected were expected for the targeted demographic, their limitedawareness of Native American representation reflected an uncertainty of Native Americanidentity and an absence of Native American content in their media consumption. These findingsindicate a need for greater integration of Native American content in the media as well as furtherresearch, specifically on Native American populations, regarding awareness and consumptionhabits.read less
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