MASSACHUSETTS TAX INITIATIVE UPDATE

MCADAM B

1992-09-22

Description
  • Confidential; Memorandum Bob McAdam to the Management Committee providing an update on the Massachusetts Tax Initiative. Reviews survey research on support for the initiative and identifies themes for generating opposition in targeted audiences as: anti-tax, anti-bureaucracy, diversion, priorities and tolerance. Discusses plans to use the media, voter contact via telephone and targeted mailings, g... read more
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