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Part of an Appendix detailing the strategy of anti-smoking groups. Reports that these advocacy groups include the American Cancer Society, State Government Agencies and Stop Teenage Addiction to Smoking make their strategies and agendas readily available to the public and therefore available to Philip Morris USA. Concludes from analysis of the strategies of advocacy groups that Philip Morris USA m... read moreust actively continue to grow the business, and concentrate on guaranteeing consumers happiness rather than placating anti-smoking organizations.read less
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