PHILIP MORRIS INCORPORATED 840000 CORPORATE AFFAIRS WORLD CONFERENCE RYE BROOK, NEW YORK 840913 WORKSHOP - DEALING WITH THE ISSUES INDIRECTLY: CONSTITUENCIES

BLAKE,J

DOWLING,J

FLORIO,D

MERRITT,W

MILLER,A

ROTHERMEL,T

WOODWARD,G

1984-09-13

Description
  • Transcript of a presentation given by members of several different sub groups of Philip Morris (e.g.. Miller Beer, The Women's Constituency and Philip Morris, International). Details the strategies being employed by each group to help Philip Morris, especially in the area of constituency groups and third party allies of the company. Describes ways in which to negotiate with them in order to furthe... read more
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