[CALIFORNIA'S ANTI-TOBACCO ADVERTISING CAMPAIGN]

MALMGREN, KURT

199-00-41

Description
  • Marginalia; Confidential; Memorandum from the Tobacco Institute regarding California's anti-tobacco advertising campaign. Develops strategy to eliminate Proposition 99 media money including encouraging Governor and legislature to intervene, cooperating with other groups to aid in their development of opposition to advertising program, and convincing the Health Services Director to pull the ads. Li... read more
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