The Effect of the Target Security Breach on Asset Prices and Performance.

Zhang, Naijia.
2017-04-20T14:00:57.967Z

Abstract: I present a comprehensive and quantitative analysis of Target's security breach in November 2013, the second largest information breach in U.S. history. First, I discuss the impact of the breach on equity prices based on daily time series data; then, I examine the effects of the breach using a series of asset pricing models with the retailing sector panel data. I follow up with the diffe... read more

Subjects
Tufts University. Department of Economics.
Permanent URL
http://hdl.handle.net/10427/012098
ID: tufts:21575
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